This photo I love...... This just surfaced from our LensCrafters Campaign Thanks Mathias Ringstrom for being a part!!
A little write up in http://www.pdnonline.com/ states....Lots of ad campaigns strive to show "captured moments" or "slices of life," but this one for LensCrafters manages to look like the real, spontaneous deal.
Shot and produced in San Diego......This Campaign produced over 22,000 images for the ad agency and client to choose from. I am sure this made the 25 final selects a little more difficult to decide on.
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